Addison / Texas / United States
Parks Associates is a market research and consulting firm that focuses on all digital product and service segments. It specializes in home networks, digital entertainment, consumer electronics, broadband and Internet services, wireless connectivity and home systems. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, multiclient studies, consumer research, workshops and custom-tailored client solutions. In addition, the firm sells market research reports and industry analysis regarding advanced residential products and consumer perceptions to its clients.