Established in 1950, American Advertising Federation focuses on recognizing the best in advertising and educating advertising professionals. Based in Tucson, Ariz., the company conducts calendared events, monthly luncheons, educational workshops and professional forums, to name a few. It also offers a range of various events, such as Addy awards, and battle of the ads, among others. American Advertising Federation offers awards in advertising field through several honorary programs. The company has partnership with United Way of Tucson and Southern Arizona.